Thinking Bigger Business Media

iThinkBigger: Report: Kansas Earns A- for... Follow me on Twitter

WEB COLUMNISTS

Amy Hoppenrath

Amy Hoppenrath, principal at AccelerAction, writes "KC SocialNet," a monthly column that explains how to use social networking to promote your business, gain competitive intelligence and stay in touch with customers and employees.

Tuesday, 29 November 2011 09:29

Measure Your Social Media Return on Investment

Traditional ROI measures don’t always show the true effectiveness of social media. By Amy Hoppenrath The million dollar question is: “What is the ROI on your social media campaign?” You should

Tuesday, 01 November 2011 08:45

Online Strategies Help Step Up Your Referral Marketing Program

Don’t overlook social media in building trusted relationships with customers. By Amy Hoppenrath With more than 90 percent of all new business coming from referrals, it’s important that you don�

Thursday, 29 September 2011 07:51

Bar Code in a Box

Should you consider using QR codes for your business? By Amy Hoppenrath If you have recently skimmed a magazine or a publication, you may have noticed odd little bar code boxes, called “QR” code

Monday, 05 September 2011 13:14

The Scoop on Google Plus

Is it time to take the plunge? Google Plus made its debut into the market in late June. Is it time for you to take the plunge? I’m typically very skeptical about new platforms. Over the years I’v

Monday, 01 August 2011 12:55

How to Hire a Social Medial Expert

Find someone with strategic marketing knowledge and skills, not just a web guru. By Amy Hoppenrath There is no doubt that social media has become an important marketing tool. It is impacting brands

Thursday, 30 June 2011 11:46

Pay It Forward—Use Linkedin to Help Your Network

The more you help others, the more you’ll help yourself. By Amy Hoppenrath One of the keys to building your social capital is to not only have a wide network, but to develop a deep network of indi

Friday, 27 May 2011 10:16

Managing Your PR Efforts Online

The web offers tools and options, whether your efforts are local or national. By Amy Hoppenrath With shrinking newsrooms, limited reporting staffs and shifting budgets, the old ways of using public

Monday, 02 May 2011 09:26

Un-Networking: Is it Time to Unfollow, Unconnect, Unfriend?

Follow best practices so your connections aren’t tempted to pull the plug on you. By Amy Hoppenrath When we think of social networking, we usually think about how we can build and strengthen our r

Tuesday, 29 March 2011 08:16

Build Your Expert Brand Using Social Media

10 steps to turn your talent and experience into expert status. No matter your profession or industry, being an expert will help you raise your credibility in the marketplace and build your business.

Sunday, 27 February 2011 19:29

Using LinkedIn for Your Job Search

More recruiters and companies are using social networking to identify candidates. by Amy Hoppenrath One of the most successful ways to find a job is through networking—and networking has expanded

Start

End

Page 1 of 4

WEB COLUMNISTS

Amy Hoppenrath

Amy Hoppenrath, principal at AccelerAction, writes "KC SocialNet," a monthly column that explains how to use social networking to promote your business, gain competitive intelligence and stay in touch with customers and employees.

Amy Hoppenrath

Measure Your Social Media Return on Investment

Online Strategies Help Step Up Your Referral Marketing Program

Bar Code in a Box

The Scoop on Google Plus

How to Hire a Social Medial Expert

Pay It Forward—Use Linkedin to Help Your Network

Managing Your PR Efforts Online

Un-Networking: Is it Time to Unfollow, Unconnect, Unfriend?

Build Your Expert Brand Using Social Media

Using LinkedIn for Your Job Search

growth STRATEGIES

Current Issues

THINKING BIGGER BUSINESS MEDIA INC. 2010

WEB COLUMNISTS

Amy Hoppenrath Amy Hoppenrath, principal at AccelerAction, writes "KC SocialNet," a monthly column that explains how to use social networking to promote your business, gain competitive intelligence and stay in touch with customers and employees.

Amy Hoppenrath

growth STRATEGIES

Current Issues

THINKING BIGGER BUSINESS MEDIA INC. 2010

Amy Hoppenrath

Amy Hoppenrath, principal at AccelerAction, writes "KC SocialNet," a monthly column that explains how to use social networking to promote your business, gain competitive intelligence and stay in touch with customers and employees.